Seeing each other through the arts.






Today and Tomorrow's Leaders
Management leadership skills for young professionals

The Transform Orchestra Leadership (TOL) promoted the immersive course Today's and Tomorrow's Leaders for musicians and orchestras managers aiming to train leaders for the sector. The course had the participation of important industry professionals and was led by Katherine Zeserson, one of the founders and former director of the Sage Gateshead, a British institution that works with musical education in communities and schools, singing and instruments teaching and higher music education. Katherine also coordinated a collaborative three year study conducted as part of TOL.


Tomorrow's Leaders Today was targeted to young musicians aged between 14 and 25 years old with high level of commitment and ambition. Today's Leaders focused on managers in mid-level and senior positions employed by Brazilian orchestras and other classical music groups, or established as producers, managers or freelance curators in this area. For the Estate Secretary of Culture of São Paulo Marcelo Mattos, Katherine's work is impressive: "I became very fond of her work in musical education. It was wonderful to see how she established a synergy between the participants in just a few minutes and turned something that seems so complex into something apparently simple and accessible, as part of an extremely solid reflection about the role of music education in the construction of individualities”, stated the Secretary.

VIDEO: International Multiorchestra Conference 2014

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Transforming Conversations

“Art transforms human beings."
Claudia Toni

Claudia Toni, cultural manager and expert in public policy for the arts and former executive director of Osesp - São Paulo State Orchestra, talks about her work with the British Council Transform Orchestra Leadership project.


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